Keynote Speaking

Straight Talk
Your Audience Can Use

Cleophus P. Franklin Jr. spent 35 years inside Fortune 500 boardrooms at John Deere, Case New Holland and Mahindra. He speaks the way he led, plainly, with real stories and a framework people can still use on Monday morning.

Cleophus P. Franklin Jr. speaking from a podium, microphone in hand
Cleophus P. Franklin Jr.

Franklin builds every talk on the 4I Methodology™ and three decades of decisions he actually had to make: the brand that had to be rebuilt, the team that had to be told the truth, the market that wasn't waiting. Audiences leave with language they can use on each other the following week, not just applause.

What Cleophus Speaks About

Flagship Keynote

The Breakthrough Code™

Teams rarely fail for lack of talent. They fail for lack of a shared code—an agreed way to think, decide and act when it matters most. This talk gives an audience that code in a single session: trust, clarity, connection, courage, and the breakthrough that follows.

Keynote · 45–60 min · All audiences

Strategy & Execution

Closing the Execution Gap

After 35 years leading global operations, Cleophus has watched brilliant strategies fail—not because they were wrong, but because nobody could execute them. This talk walks an audience through the 4I Methodology™ and the specific place most organizations stall.

Keynote or breakout · Executive audiences

Culture & Leadership

The Trust Code: Leadership Starts With Who You Are

Trust is the foundation every other result sits on, and it is built or broken in ordinary moments, not dramatic ones. A candid, story-driven session on what leaders do when nobody is watching—and why their teams already know.

Keynote · Leadership & management teams

Brand & Market Growth

Building a Brand in a Market That Wasn't Waiting

The inside account of Franklin's eight years at Mahindra, where the business scaled from $132M to $1.4B in revenue, doubled brand awareness, and grew market share from #6 to #3 in the North American tractor category. What actually moved the needle.

Keynote · Corporate & industry conferences

Industry

Global Business and Agribusiness Trends

Delivered as the 38th Annual Streich Family Lecture on Free Enterprise at Midwestern State University. Where global agriculture and equipment markets are heading, and what that means for the organizations and students who will work in them.

Lecture or keynote · Agriculture · Universities

Emerging Leaders

Coffee With Cleo: Straight Talk for the Next Generation

Drawn from the books that started it all. Short, direct lessons on mentorship, preparation and self-belief—built for students, early-career professionals, and the educators who develop them.

Keynote · Students · Emerging leaders

Every talk is tailored ahead of time. Cleophus will ask about your audience, your theme and the outcome you need before a single slide is written.

Who Cleophus Speaks To

Corporate & Executive Teams

Leadership offsites, sales kickoffs, and annual meetings for organizations navigating growth or change.

Associations & Conferences

Member-facing keynotes and general sessions—including several return engagements for the IAFE.

Agriculture & Agribusiness

Three decades inside the industry at John Deere, Case New Holland and Mahindra, speaking to people who know it.

Universities & Business Schools

Named lectures, commencement-style addresses, and classroom sessions from a sitting adjunct professor.

Nonprofits & Foundations

Mission-driven organizations and the boards that steer them, from someone who founded and funds one.

Educators & Youth Leadership

Programs developing the next generation—FFA, student leadership summits, and teacher development.

Real Rooms, Real Audiences

Cleophus P. Franklin Jr. at the podium during the Franklin Leadership Summit at Morningside College

Franklin Leadership Summit

Morningside College · February 2020. Opening the inaugural summit alongside a panel of business strategy experts.

Cleophus P. Franklin Jr. addressing an audience at a corporate event in Mexico

International Engagement

Mexico. Three decades of global leadership means audiences well beyond North America.

Cleophus P. Franklin Jr. presenting at a Mahindra tractor product launch

Industry Launch

Mahindra. The brand and market story he tells on stage is one he lived as chief marketing officer.

Selected Engagements

Cleophus also serves on the Morningside University Board of Directors, served on the National FFA Foundation Board through 2017, and holds the FFA Honorary American Degree for his contribution to agriculture.

What Event Organizers Say

"Cleo is one of my favorite speakers. There are very few speakers we bring back more than once—and he has presented to our members several times. He listens to our attendees' needs, then comes back with programs to address their challenges… Our attendees like Cleo's engaging style. If you are looking for a speaker who delivers meaningful, impactful leadership content, Cleo would be a great choice."
Kate Turner

Kate Turner, CMP

Vice President of Member Engagement, International Association of Fairs and Expositions (IAFE)

"How do you take 80+ educators and aspiring teachers on a week-long leadership journey — one designed to empower, equip, and encourage? You need a code. And you hope for a breakthrough. Cleo Franklin delivered both. As the keynote and wrap-up presenter for our 2026 LEAD / Cultivating LEAD Experience, we couldn't be more pleased — the content, the presence, the insight, and above all, the Breakthrough Code™ he gave our educators. Our teachers are better positioned for career, personal, and professional success because of Cleo's impact."
Aaron Alejandro

Aaron Alejandro

Executive Director, Texas FFA Foundation

"Cleo Franklin gave an interview where he described the differentiating qualities of the Mahindra brand as passionate, authentic and connected. I think the same three words also describe everything that Cleo stands for. He is deeply connected with his customers, his dealers, and with the organization. He is one of the most authentic people I know."
Anand Mahindra

Anand Mahindra

Chairman, Mahindra

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What You Get When You Book Cleophus

Formats

  • Keynote — 45 to 60 minutes
  • General session or breakout
  • Fireside chat or moderated panel
  • Half-day intensive
  • Virtual and hybrid delivery
  • Multi-day conference series

Before the Event

  • A planning call to understand your audience and theme
  • Speaker bio in short, medium and long form
  • High-resolution headshots and promotional copy
  • An introduction script for your emcee
  • AV and staging requirements in writing
  • Speaker one-sheet available on request

On the Day

  • Content tailored to your audience, not a stock deck
  • Q&A or audience interaction built in
  • Willingness to sit in earlier sessions and reference them
  • Book signing where copies are provided

Afterwards

  • Follow-up resources for attendees
  • The Breakthrough Code™ language your teams can keep using
  • An optional workshop path for organizations that want to go deeper
  • A direct line to Cleophus, not an assistant

Want more than a single session?

The Breakthrough Code™ also runs as a half-day, full-day, or five-day immersive experience built specifically for your team.